
Hearing solutions, made personal
Find a hearing aid that fits your life.
From discreet in-ear styles to powerful behind-the-ear options, we help you understand the differences and experience a suitable solution before deciding.
Start with your hearing assessmentThe right style depends on more than appearance.





There is no single “best” hearing aid. The best choice is the one shaped around your hearing, comfort, daily routine and preferences.
See how the trial worksA simple guide to hearing-aid styles
Different shapes. One goal: easier listening.
Your hearing-care professional will explain which options are suitable after understanding your hearing and everyday needs.
Behind-the-Ear
Reliable and easy to handle
The main device sits behind the ear and connects to an earpiece. BTE styles offer a practical format that is generally easy to hold, clean and operate.
- Comfortable, familiar shape
- Room for larger controls
- Available in different sizes
Receiver-in-Canal
Light, flexible and discreet
A slim wire connects the device behind the ear to a small receiver in the ear canal. RIC styles combine a subtle look with a light, open feel.
- Small behind-the-ear body
- Thin, discreet connection
- Flexible earpiece options
In-the-Ear
Custom-shaped for the ear
The technology sits within a custom shell worn in the outer ear or ear canal. The size and shape vary depending on the selected style.
- No part behind the ear
- Custom-fit shell
- Several size choices
Completely-in-Canal
Compact and less visible
CIC styles sit further inside the ear canal. Their small size can make them discreet, while also making handling and controls more compact.
- Discreet appearance
- Compact custom fit
- Suitability assessed individually
What shapes the right choice?
It starts with you—not the device.
A hearing aid should feel comfortable in your routines, not just look good on a product sheet. These are some of the factors your hearing-care expert will explore with you.
Book a hearing assessmentYour hearing assessment
The type and degree of hearing difficulty help narrow suitable options.
Your everyday environments
Think about family conversations, television, work, travel and social settings.
Comfort and handling
Size, dexterity, charging and cleaning should feel manageable day to day.
Your personal preferences
Appearance, connectivity and listening priorities are part of the decision.
At a glance
Compare the general formats.
This is a simple orientation guide. Your hearing-care professional will confirm what is appropriate for your individual needs.
| Style | Where it sits | General feel | Handling |
|---|---|---|---|
| BTE | Behind the ear | Familiar, robust format | Larger controls |
| RIC | Behind and inside the ear | Light, discreet profile | Medium controls |
| ITE / ITC | Within the outer ear or canal | Custom-shaped shell | Varies by size |
| CIC | Further inside the ear canal | Small, discreet format | Compact controls |
